Promoting a small business is tougher than ever. A lot of the old
promotion methods just don’t work as well anymore. Also, small
businesses are increasingly getting locked out of Google Adwords
and Facebook PPC.
Meanwhile, getting good organic search engine traffic is still
the number one way to get red hot customers. That is where a
person with an interest in your product or service searches for
that item and finds you. Those people buy better than any other
prospect you can find.
But with Google, Yahoo, and Bing constantly changing the way they
rank sites, keeping up with Search Engine Optimization is a
daunting, full-time task.
Reading SEO manuals can be confusing and a lot of the information
out there is wrong or just outdated.
What is a home-based business or opportunity seeker to do?
Fortunately there are some new automated SEO methods that are
working very well for even the smallest businesses. These methods
aren’t well known and getting access to the automation can take
some insider knowledge.
Still, finding your way through the maze is not as hard as it
seems. A lot of the best SEO stuff is one click. Yes, even a
child could use these tools to create your website and push up
your ranking.
Here is a simple strategy for getting a site, then pulling in
lots of traffic. It works even these days when so many people are
using SEO tricks and strategies.
1. Figure out exactly what you want to sell and, most
importantly, who your target audience is. What kind of people are
the most likely ones to buy what you sell. This is true for a
small brick and mortar business, an online product site, and a
business opportunity page.
2. Create your site. The easiest way to do it is through
Wordpress. Programmers have created a huge assortment of plugins
that can be gotten free or cheap and will help your search engine
ranking.
3. Blog. The more places you can leave your link, the better.
Sending out press releases and articles (like this one) can also
do the trick. Google sees your release, article, or blog post,
calls it useful information, and ranks your site even higher.
4. Pay close attention to the SEO strategies successful sites are
using. They is nothing to prevent you from making use of these
very same strategies. Use their keywords, page naming methods,
and distribution channels.
5. Go after a well defined niche. This is the hidden secret of
most of the SEO experts. They don’t try to dominate “umbrellas,”
they dominate “black, Parisian fashionista umbrellas.” The first
is general, the second is much more specific and highly targeted.
The second can be dominated in search engines relatively easily.
Don’t let the poor economy and crowded online world dissuade you.
There are still millions of people with money to spend surfing
the Net 24/7. By using SEO for the little guy, you can grab your
share of the cash, and that can amount to quite a lot.
SEO Networker 3.0 is the traffic course you’ve been looking for.
